Ben East Books

Tag: Google

  • Technical Writing and SEO

    Technical Writing and SEO

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    by

    Ben East
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    Against considerations of writing as craft, technical concepts get 1.5 stars, distracting from the fundamental purpose of writing: to communicate, to inform, to entertain, to share emotion and feeling and intent in some kind of visual, potentially permanent, way.

  • Facebook vs Google in the Bubble

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    by

    Ben East
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    The Google self and the Facebook self, in other words, are pretty different people. There’s a big difference between “you are what you click” and “you are what you share.” The Filter Bubble by Eli Pariser (2009) looks at how personalization on the Internet transforms the Internet itself, creating a different user experience for everyone. Through…